After US President Donald Trump announced the "reciprocal tariffs" plan, Apple's share price suffered a sharp drop for two consecutive trading days, and its market value fell sharply. According to the calculation of investment bank Morgan Stanley, the imposition of tariffs on China will increase the cost of Apple by about 8.50 billion US dollars per year. Reuters quoted analysts as saying that if Apple passes on all the tariff costs to consumers, the retail price of the iPhone 16 Pro Max in the United States will rise from the current $1,599 to $2,300 (about 16,750 yuan). During Trump's first term, Apple began to promote supply chain diversification, but the Trump administration's plan to impose high "reciprocal tariffs" on South East Asia countries will undoubtedly hit Apple's supply chain hard.